PURPA TOOWOOMBA

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Creating Time to Work on Your Business


30 May 2024

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Create time to build the strategic muscle of your business!

Working with local businesspeople in Toowoomba since 2008 in different capacities, there is a clear difference between those highly successful businesses and those that simply don’t grow. 


One key distinction of successful businesses is the conscious investment in strategy followed by ruthless execution of that strategy. The adage of working ON the business, rather than in it. But the common excuse is always linked to time (or lack of time).


You should have a concept of what your perfect week looks like.


Chris Black meeting a client

So how do you create more time?

Firstly you need move from being reactive with your time to proactive – you need to control your time. You need to say no sometimes. You need to prioritise tasks. You need to have un-interrupted time to do deep work. You need to have a positive operating rhythm. All of this can come together by using the concept of an ideal week. 



Using the attached blank template or the example attached of my own ideal week, you can see I am controlling where I spend my time. Now this is ideal and should be used as a starting point.


I know things happen, clients call with urgent jobs, staff issues arise, fires start and the rollercoaster of operational busyness WILL happen. I acknowledge that. BUT you need to have the ‘ideal’ starting point and be ruthless with some non-negotiable time creation for the most important aspects of your business, namely strategy and execution of important projects.

Some best practice guidance on how to build your ideal week:

  1. Win the morning and win the day. Start with positivity like exercise, coffee, meditation, or whatever works for you. The earlier the better. 
  2. Have self-awareness of your most productive or highest value times. Face to face client work is best for me early in the morning and towards the start of the week. By Friday, my battery is running low and preparation and relationship building takes over.
  3. Allocate personal time, family time, ‘life logistics’ of kids etc so that your normal day is practical. 
  4. Leave plenty of unallocated time for the normal operational busyness that will happen. You need slack. 
  5. For anyone with an office job, close your emails and ONLY check a maximum of 3 times per day. Urgent issues don’t get emailed, but emails are a great way to lose your time. 

be ruthless with time creation for the most important parts of your business.


There are only 168 hours in each week. Using this strategic approach to those hours, you will be more productive, complete more and help give you permission to say NO to things that don’t add value to you or your business.


If you need help improving your time management or business strategy, get in touch with Purpa for a no obligation assessment.

CONTACT US
Chris Black

Chris is a self-confessed business nerd and the brains behind Purpa. He lives for helping businesses and businesspeople find their purpose, uncover their potential, and then provide the systems, processes, and accountability to make it happen.

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